Terms of Service

Last Updated: April 8, 2026

Welcome to digitalcallum.com ("Site"), operated by Mikes Sta. Ana ("we," "us," or "our"). These Terms of Service ("Terms") govern your access to and use of the Site, including all content, functionality, and services offered on or through the Site.

Please read these Terms carefully before using the Site. By accessing or using the Site, you agree to be bound by these Terms. If you do not agree to all of these Terms, do not access or use the Site.


1. Agreement to Terms

By accessing, browsing, or using this Site in any way, you acknowledge that you have read, understood, and agree to be bound by these Terms, as well as our Privacy Policy, which is incorporated herein by reference. These Terms constitute a legally binding agreement between you and us.

We reserve the right to update or modify these Terms at any time, as described in Section 4 below.


2. Scope

These Terms apply to your use of the Site located at digitalcallum.com, including all subpages such as /workflow, /blog, /privacy, and /terms. These Terms also apply to any free resources, downloadable content, forms, or other materials made available through the Site.

These Terms do not govern any separate service agreement, statement of work, or engagement letter entered into between you and us for paid consulting or automation services. Those engagements are governed by their own terms.


3. Eligibility

You must be at least eighteen (18) years of age to access or use the Site. By using the Site, you represent and warrant that you are at least 18 years old and have the legal capacity to enter into these Terms. If you are using the Site on behalf of a company or other legal entity, you represent that you have the authority to bind that entity to these Terms.


4. Modifications to Terms

We may revise these Terms at any time by updating this page. The "Last Updated" date at the top of this page indicates when these Terms were last revised. Your continued use of the Site after any changes constitutes your acceptance of the revised Terms. We encourage you to review these Terms periodically.


5. Right to Modify or Discontinue the Site

We reserve the right to modify, suspend, or discontinue the Site (or any part of it) at any time, with or without notice, for any reason. We shall not be liable to you or any third party for any modification, suspension, or discontinuation of the Site.


6. Site Content and Free Resources

The Site provides informational content about AI operations and automation services for e-commerce and direct-to-consumer brands. This includes:

All content on the Site is provided for informational and educational purposes only. We make reasonable efforts to ensure accuracy but do not guarantee that all content is complete, current, or error-free.

AI-Generated Content Notice. Blog posts and certain other content on this Site may be generated or assisted by artificial intelligence. While we review AI-generated content for general accuracy, such content may contain errors, omissions, or outdated information. AI-generated content does not reflect professional advice and should not be relied upon as a substitute for independent research or consultation with qualified professionals. We disclaim all liability for any actions taken or decisions made based on AI-generated content on this Site.


7. Free Resources: No Warranty, No Support

ALL FREE RESOURCES PROVIDED THROUGH THE SITE, INCLUDING BUT NOT LIMITED TO WORKFLOW JSON FILES, PDF GUIDES, TEMPLATES, AND AUDIT ASSESSMENTS, ARE PROVIDED "AS IS" WITHOUT ANY WARRANTY OF ANY KIND. WE DO NOT GUARANTEE THAT FREE RESOURCES WILL BE COMPATIBLE WITH YOUR SYSTEMS, FREE OF ERRORS, OR SUITABLE FOR ANY PARTICULAR PURPOSE.

FREE RESOURCES ARE NOT SUPPORTED. WE HAVE NO OBLIGATION TO PROVIDE UPDATES, BUG FIXES, MAINTENANCE, OR TECHNICAL SUPPORT FOR ANY FREE RESOURCE. YOUR USE OF FREE RESOURCES IS ENTIRELY AT YOUR OWN RISK.

YOU ASSUME ALL RESPONSIBILITY FOR ANY CONSEQUENCES ARISING FROM YOUR USE, MODIFICATION, OR IMPLEMENTATION OF FREE RESOURCES, INCLUDING BUT NOT LIMITED TO DATA LOSS, SYSTEM FAILURES, BUSINESS INTERRUPTION, OR INTEGRATION CONFLICTS.


8. Restrictions

By using the Site and any resources obtained through it, you agree that you will NOT:

Free resources such as the Workflow Bundle are provided for your personal or internal business use only. You may modify the workflow files for use within your own business operations.


9. Intellectual Property and Ownership

All content on the Site, including text, graphics, logos, images, blog posts, workflow files, PDF guides, and other materials, is owned by us or our licensors and is protected by applicable intellectual property laws.

You are granted a limited, non-exclusive, non-transferable, revocable license to access and use the Site and download free resources for personal or internal business purposes only, subject to these Terms.

Nothing in these Terms transfers any intellectual property rights to you. All rights not expressly granted are reserved.


10. User Submissions

When you submit information through forms on the Site (such as contact forms, audit request forms, or lead capture forms), you grant us the right to use that information to respond to your inquiry, provide requested services, and communicate with you about our offerings.

You represent that any information you submit is accurate, current, and does not violate the rights of any third party. We handle personal information in accordance with our Privacy Policy.

We do not claim ownership of the content you submit, but we may retain and use submitted information as described in our Privacy Policy.

By submitting a request for a Free Automation Audit or similar assessment through the Site, you acknowledge that we may use anonymized, aggregated, or de-identified information derived from your submission for case studies, marketing materials, or educational content. We will not publicly identify you or your business without your separate written consent.


11. Third-Party Links and Services

The Site may contain links to or integrations with third-party websites and services, including but not limited to:

These third-party services are governed by their own terms and privacy policies. We are not responsible for the content, privacy practices, or availability of any third-party services. Your use of third-party services is at your own risk.

The inclusion of any link or integration does not imply our endorsement of the linked site or service.

Cookies and Tracking. The Site uses cookies, analytics tools, and similar tracking technologies as described in our Privacy Policy. Where required by applicable law, we will obtain your consent before placing non-essential cookies. By continuing to use the Site after being presented with a cookie notice, you consent to the use of cookies as described.


12. Disclaimer of Results

The Site may include descriptions of results achieved for clients, case studies, testimonials, or references to potential outcomes from using AI automation and operations systems. These are provided for illustrative purposes only.

Results vary. Every business is different. We make no guarantees, representations, or warranties that you will achieve any particular results, revenue, savings, or outcomes by using our services, free resources, or any information provided on the Site.

Any ROI guarantees, performance commitments, or service-level promises referenced on the Site apply only to paid engagements and are governed exclusively by the terms of the applicable service agreement between you and us. The Site itself does not constitute a guarantee of results.

No guarantee, commitment, or performance promise described or referenced on this Site shall be binding or enforceable unless and until it is expressly incorporated into a signed, written service agreement between you and us. Marketing descriptions of guarantees on this Site are summaries only and do not create any contractual obligation.

Your success depends on many factors, including but not limited to your business model, existing systems, team capacity, market conditions, and the effort you invest. We are not responsible for your actions or results.


13. No Professional Advice

The content on this Site is for informational and educational purposes only. Nothing on this Site constitutes:

You should consult qualified professionals for advice tailored to your specific circumstances before making business decisions. Any reliance you place on information from the Site is strictly at your own risk.


14. Disclaimer of Warranties

THE SITE AND ALL CONTENT, RESOURCES, AND MATERIALS PROVIDED THROUGH IT ARE PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS, WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED.

TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, AND ACCURACY.

WE DO NOT WARRANT THAT:

  • The Site will be available, uninterrupted, or error-free.
  • The content on the Site is accurate, complete, or current.
  • Any defects or errors will be corrected.
  • The Site or the servers that make it available are free of viruses or other harmful components.
  • Free resources, including workflow files, will function correctly in your specific environment or produce any particular results.

15. Limitation of Liability

TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT SHALL WE, OUR OFFICERS, DIRECTORS, EMPLOYEES, AGENTS, OR AFFILIATES BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES ARISING OUT OF OR RELATED TO YOUR USE OF OR INABILITY TO USE THE SITE, INCLUDING BUT NOT LIMITED TO:

  • Loss of revenue, profits, or business
  • Loss of data
  • Loss of goodwill
  • Business interruption
  • Any other intangible losses

WHETHER BASED ON WARRANTY, CONTRACT, TORT (INCLUDING NEGLIGENCE), STRICT LIABILITY, OR ANY OTHER LEGAL THEORY, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

OUR TOTAL AGGREGATE LIABILITY TO YOU FOR ALL CLAIMS ARISING OUT OF OR RELATED TO THESE TERMS OR YOUR USE OF THE SITE SHALL NOT EXCEED FIFTY US DOLLARS (USD $50). FOR THE AVOIDANCE OF DOUBT, THIS LIMITATION APPLIES SOLELY TO CLAIMS ARISING UNDER THESE TERMS AND DOES NOT MODIFY OR SUPERSEDE ANY SEPARATE SERVICE AGREEMENT.

This limitation of liability does not apply to liability arising from fraud, willful misconduct, or any liability that cannot be excluded or limited under applicable law.


16. Indemnification

You agree to indemnify, defend, and hold harmless Mikes Sta. Ana, and any agents, contractors, or collaborators, from and against any claims, damages, losses, liabilities, costs, and expenses (including reasonable legal fees) arising out of or related to:

This indemnification obligation applies to the extent that the claim arises from your acts or omissions and not from our sole negligence or willful misconduct. We will provide you with prompt written notice of any claim subject to indemnification and will cooperate reasonably in the defense of such claim at your expense.


17. Governing Law

These Terms and any disputes arising out of or related to them or your use of the Site shall be governed by and construed in accordance with the laws of the Republic of the Philippines, without regard to conflict of law principles.


18. Dispute Resolution

18.1 Informal Resolution

Before initiating any formal proceeding, you agree to first contact us at mikes@digitalcallum.com and attempt to resolve the dispute informally for at least thirty (30) days.

18.2 Binding Arbitration

If the dispute is not resolved informally, it shall be finally resolved by binding arbitration administered under the rules of the Philippine Dispute Resolution Center, Inc. (PDRCI), or another mutually agreed arbitration body. The arbitration shall be conducted in English, remotely or in Metro Manila, Philippines, at our election. The arbitrator's decision shall be final and binding and may be entered as a judgment in any court of competent jurisdiction.

18.3 Class Action Waiver

YOU AGREE THAT ANY DISPUTE RESOLUTION PROCEEDINGS WILL BE CONDUCTED ONLY ON AN INDIVIDUAL BASIS AND NOT IN A CLASS, CONSOLIDATED, OR REPRESENTATIVE ACTION. YOU WAIVE ANY RIGHT TO PARTICIPATE IN A CLASS ACTION LAWSUIT OR CLASS-WIDE ARBITRATION.

18.4 Small Claims Exception

Either party may bring an individual action in small claims court in Metro Manila, Philippines, if the claim qualifies.


19. Termination

We may terminate or suspend your access to the Site at any time, with or without cause and with or without notice, at our sole discretion. Upon termination, your right to use the Site ceases immediately.

All provisions of these Terms that by their nature should survive termination shall survive, including but not limited to: intellectual property provisions, disclaimers of warranties, limitations of liability, indemnification, and governing law.


20. Privacy Policy

Your use of the Site is also governed by our Privacy Policy, available at digitalcallum.com/privacy. The Privacy Policy describes how we collect, use, and protect your personal information. By using the Site, you consent to the practices described in the Privacy Policy.

If you are located in the European Economic Area, United Kingdom, Australia, Canada, or another jurisdiction with data protection laws, please note that information you provide through the Site may be transferred to and processed in the Republic of the Philippines, which may not offer the same level of data protection as your home jurisdiction. By using the Site and submitting information, you consent to this transfer and processing. Additional details are provided in our Privacy Policy.


21. Force Majeure

We shall not be liable for any failure or delay in performing our obligations under these Terms where such failure or delay results from circumstances beyond our reasonable control, including but not limited to: natural disasters, acts of government, power failures, internet or telecommunications failures, pandemics, civil unrest, or other force majeure events.


22. Accessibility

We are committed to making our Site accessible. If you experience any difficulty accessing any part of this Site, please contact us at mikes@digitalcallum.com and we will work to provide the information you need.


23. General Provisions


24. Contact Us

If you have any questions about these Terms, please contact us:

Mikes Sta. Ana
Email: mikes@digitalcallum.com
Website: digitalcallum.com